Napoleon Essay -- essays research papers

Direction to Freedom or Just Another Tyrant?      When a great many people consider Napoleon Bonaparte they consider either a dictator ruler or a splendid war tactician. Possibly both are correct yet in whatever end any individual comes to, they will realize he was a little man who achieved numerous extraordinary things. Napoleon vanquished nations and built up a mass realm, which prompted his big name like notoriety. He was a man that regarded societies and each religion and even cried when his men kicked the bucket on the combat zone. Bonaparte was an astonishing individual who drove himself with extraordinary aspiration to get probably the best head ever.  â â â â In life each incredible pioneer has had their own story to tell. Napoleon was brought into the world a Corsican, at Ajaccio, in 1769. He had seven siblings and sisters and he was likewise a descendent from the Florentine respectability. He moved to France and began school at nine years old. At school he was singled out due to his Italian pronunciation and in view of his influent French. At the point when he turned sixteen he joined the French big guns and turned into a lieutenant in a brief timeframe. Napoleon went through the following seven years perusing crafted by savants and teaching himself in military issues, by contemplating the crusades of extraordinary military pioneers of the past. He at that point turned into a general and afterward in 1795 was selected to stop an uprising in Paris and withdrew in doing as such. In the wake of halting the uprising he was then given the situation of president of the inside French armed force in Italy. In 1799 he was chosen as the First Consul of France in light of the fact that the individuals were tired of the catalog. He ascended in power in the military and furthermore strategically. He at that point shaped his own realm and won numerous fights with his brightness.      Bonaparte was a savvy man with an extrodinary memory, while remaining extremely receptive toward different people’s convictions. As Vox states â€Å"When he had an hour for preoccupation, he not rarely utilized it in investigating a book of logarithms [†¦]. So retentive was his memory of numbers, that entireties over which he had once looked his eye were in his psyche ever after (69).† If I lived in his realm I would in any event regard Napoleon for his splendor, his capacity to remember data, and his will to find out additional. In spite of the fact that, Napoleon despite everything remained imperfect. He was still just human ... ...gh his amazingly fruitful Italian crusades, his progressive changes in the French government and fights against the Third Coalition Napoleon gave France complete mastery over Western Europe. France at that point turned into an extraordinary country in light of Napoleon’s brightness and accomplishments as a pioneer. Works Citied Blair, Victor. Napoleon, The Man, Encapsulated. 10 Dec. 2002  â â â â Britt, Alber Sidney. The Wars of Napoleon. New Jersey: Avery Publishing Group Inc.,  â â â â 1985 Holtman, Robert. Napoleonic Propaganda. New York: Greenwood Press Publishers, 1969 Holtman, Robert. The Napoleonic Revolution. New York: J.B. Lippincott Company,  â â â â 1967 Markham, Felix. Napoleon and the Awakening of Europe. London: The English      Universities Press Ltd., 1954 Mill operator, Tom. Prior to Brumaire: Napoleon’s Development as a Ruler. 10 Dec. 2002  â â â â Naylor, John. Waterloo. London: Pan Books Ltd., 1960 Vance, Thomas. The Lost Voices of Napoleonic Historians. 10 Dec. 2002  â â â â Vox, Maximilien. Napoleon. New York: Grove Press Inc., 1960

Chicago Analysis

â€Å"Chicago† Analysis â€Å"Chicago† via Carl Sandburg is a sonnet written to portray the regular daily existences of Chicagoans. Sandburg utilizes beautiful gadgets, for example, comparisons, embodiment, and symbolism to underline portions of the sonnet, which causes him show his affection and pride for the city of Chicago. Symbolism had a significant impact in the sonnet since it gave the peruser a picture in there leader of the city and the earth with the individuals who lived there.The fundamental reason for this sonnet is to safeguard the basic speculations that are coordinated toward the city of Chicago. Sandburg discusses the defilement of the city, which shows he speaks the truth about what he says, yet additionally calls attention to the imperfections of different urban communities and their kin. He likewise calls attention to that despite the fact that Chicago is degenerate and terrible outwardly, it despite everything has great individuals within. In the pr incipal refrain Carl Sandburg gives insights regarding the occupations of the city and the things generally saw about it.The first verse expresses the name HOG butcher of the world which gives the individual a picture of a butcher in the city; it additionally states toolmakers, Stacker of wheat and railroad laborers. The subtleties of the city make you think about a turbulent, imposing, fighting, city with large shoulders. This all implies the city is blustery, brimming with contenders and obliteration. Symbolism in the sonnet express that things are brilliant and out spoken in the city however despite the fact that the city is viewed as dull and shrewdness outwardly it’s individuals are exceptionally splendid and loaded up with bliss. Chicago† is loaded up with embodiment. Before the finish of the sonnet, Chicago is by all accounts much more like a man than like a city. It has shoulders, a heart, a heartbeat, and it chuckles. Sandburg paints a representation of a city that is, here and there, extremely human. It's defective and it's wonderful, it's harsh and extraordinary. It's energetic and flexible. Notably, the most ideal route for Sandburg to understand the city is to contrast it with an individual, that way we have an edge of reference for all the lovely, solid, messiness.Lines 1-5 is the ideal model for a representation. â€Å"Here, the city is depicted as different kinds of laborers; it is a hoard butcher and a toolmaker, etc. The city takes after the very individuals who live in it. † In the sonnet â€Å"Chicago† Carl Sandburg utilizes comparisons to make a thought in the perusers mind. For instance Sandburg writes,†Fierce as a pooch with tongue lapping for activity as a savage set in opposition to the wild. † Here the writer need to contrast the city of Chicago with a furious dog.This truly enables the peruser to envision Chicago as a wild and insane city that is good to go. Sandburg works superbly on exhibiting his affection and pride for the city of Chicago. The graceful gadgets not just make the sonnet much progressively reasonable, yet in addition all the more intriguing. The embodiments Sandburg utilizes cause the city to appear to be a man. He additionally utilizes incredible analogies to contrast Chicago with different spots (which is almost incomprehensible), and symbolism to enable the individuals who to have never been to Chicago comprehend what Chicago resembles.

The effects of single Parenting in women House-Holds Essay Example for Free

The impacts of single Parenting in ladies House-Holds Essay Dynamic This exposition centers around the issue of single child rearing as one of the best family issues. A solitary parent is a parent who lives with at least one kids without the second parent it could be either a father or a mother. Generally the meaning of single child rearing relies upon the nearby laws all through various states, however there are different conditions too that could prompt single child rearing, for instance if a parent is disregarded in the wake of getting separated, on the off chance that one of the parent just leaves the family or the kid, on the off chance that one of the parent is put to the prison or bites the dust. Here and there the single parent probably won't be the genuine dad or mother of the youngster, a few people choose to receive a kid or become a parent through implantation of children or simply deal with a relative kid, who was surrendered by his genuine guardians. The family unit of a solitary parent is totally different from a typical family. However, all the conditions are unmistakable, a few Parents choose to become single guardians on the off chance that they see a relationship isn't working out in a good way or on the off chance that they see there may be a great deal of family issues that may influence the kid, and some need to do it if something happens like the passing of a the subsequent parent. There are a great deal of negative impacts about being a solitary parent. For instance, settling on choices can be extremely hard once in a while and more often than not guardians need that second individual there to have the option to settle on the best choice that will profit the kid and the parent. Much of the time single guardians don't have adequate chance to do all the house work and this includes kids from the early age in doing house occupations which removes time from them to accomplish school work or different things. Single guardians need to advise the greater part of house issues to a kid which doesn’t not help the kid, they need to talk about these issues like if the youngster was a grown-up. In the event that the other parent is alive they need to make the courses of action to take the kid either to the next parent’s house or to imprison if the parent is in prison which isn't acceptable in light of the fact that theâ child won't have a steady home life an d this will create turmoil. Single child rearing beginnings with the separation of a couple who have youngsters, with the passing of a parent deserting of a kid or numerous different reasons. The majority of the guardians that become single guardians are ladies. Non-custodial dads for the most part don’t have a lot of association with their youngsters, and commitment normally decays as time passes by I have seen this a great deal in my activity since I work with kids I have perceived how a few guardians simply disregard their kids generally the male guardians disregard their child and quits speaking with them . Since most single-parent families are females their pay are less that of a man, this causes monetary issues on the mother and the youngster has less open doors on being engaged with exercises after school or sports. Monetary restrictions may restrain development improving encounters of a kid. Indeed, even the kids that their dads pay their youngster bolster watch that they’re committed to pay month to month despite everything see impediments on outside exercises. In any case, there are a great deal of guardians that don't pay their month to month youngster bolster checks to their kids which makes it much harder for a sin gle parent. A ton of youngsters emphatically hate divorces in light of the fact that having the most notable individuals throughout your life live isolated influences their lives incredibly. For certain kids, separate isn't something that they will disregard rapidly, yet it’s something that will influence them for the remainder of their lives. This is a horrendous encounter for the youngster since it disregards them feeling, as though no one on the planet thinks about them. I have encountered this a great deal too in my activity. I have a great deal of kids that look for my consideration a ton, and I additionally have a ton of youngsters that call me â€Å"dad† in light of the fact that they don’t have the male figure in their family. Single child rearing influences every kid distinctively relying upon the childs age which extends in four phases; babies, small kids, the primary young and youngsters. Newborn children and small kids can feel relinquished by the choice of guard ians to get separated. The majority of them have to feel, hear, and see the two guardians so as to bond with their folks. This association is significant for the parent and youngster relationship later on in the childs life â€Å"is the test for young kids, who are figuring out how to make things use devices, and get aptitudes for the grown-up life, kids who bomb these exercises of authority and fitness may come out of this stage feeling lacking and inferior† (Erikson 1950). Child rearing is difficult at this ageâ because this little youngster requires a ton of affection, and consideration from the guardians if a kids bombs in a circumstance like this it’s difficult for the kids to get support since the parent scarcely possesses energy for the kid. Single guardians don’t have the opportunity to give the proper measure of affection and consideration since they are compelled to work and deal with the home obligations alone and the parent turns out to be worried since they stress over their youngsters getting satisfactory consideration. Family association has changed has changed a great deal over the most recent fifty years as indicated by the examination done. With higher rates of marriage finishing off with separate from single parent families are developing rapidly. â€Å"Seventy percent of the considerable number of youngsters will burn through all or part of their lives in a solitary parent household† (Lindblad-Goldberg, M. 1989). These investigations show that the offspring of single child rearing families are influenced enormously in a negative manner. Ladies head most of single-parent families and subsequently, youngsters experience numerous social issues from growing up without a dad. A portion of these issues incorporate absence of monetary help and different enthusiastic issues by not having a dad around, which may add to issues further down the road. One of the issues that they may confront are outrage gives a ton of the male young men that I guide have a ton of outrage issues and I accept that the reason for these issues is the missing of the male figure which is an image of expert in the house. Today, most scientists express that the two models were not exactly right are as yet not right at this point. During the years 1860-1920 the dark foreigner families couldn't manage the cost of just a single worker for the family and these goals were suitable just for white collar class families. Continuously 18 93 an ever increasing number of ladies were taking up employments and the quantity of separations expanded. â€Å"In 1950 †about 22% families had both working guardians, in 1980 †the number expanded to 42 %† (Morgan, K. 1993) Since the year 1980 the separation rates were twice as large as in the past. This implies around 33% of all kids lived in single parent families or in supportive families. The factual examinations around then indicated that 25 % of all families didn’t have kids at all 25% of all families lived in couples 25% of families were going by females 4 % of families were broadened (Lindblad Goldberg, M.1989). We can go to a suspicion that just as the family standards were changing, the measure of single-parent families were evolving as well. If we somehow managed to check the quantity of single parents in theâ difference to single parents â€Å"the proportion is nine to one† ( Ceballo, R., Borquez, J. 1994) that implies that kids as a rule are left with their mom rather than their dads. In my activity the majority of the occasions all I see are single youthful moms rather than single parents dealing with their kids which demonstrate this proportion. Plainly moms are normally ne arer to their youngsters and care increasingly about their kids, however there are a few special cases, yet there are a ton of troubles that single parents need to confront. The issues of pay are very hard for single parents headed family units. All low profit cash families have financial issues, yet in instances of single parent child rearing ladies need to bring up their kids on these issues. Studies indicated that â€Å"about 50 % of all family units in destitution were female-headed. It isn't simply because of low wages that ladies get, however for the most part as a result of the absence of another workers in the family, accordingly there are situations when kids begin to work right off the bat so as to help their mothers† (Amato, P. R. 1993). This influences youngsters a ton when they need to proceed to work at an early age it influences their examinations and it keeps them from doing any extracurricular movement after school or take part in any games group. These examinations show that the wages of ladies from single female-headed families and from two-parent family units are comparable, however ladies from single female-headed family units needed to take extra hours or even work more than one employment to help the family. There is regularly an issue of single parents among young people. Little youngsters are left with their children and their dads simply vanish. At that point there are a great deal of issues associated with fund as well as numerous others as well.The monetary circumstance isn't that difficult by African-American single parents, as the level of their pay to the entire pay of the family was greater, yet they have minimal opportunity to get any youngster bolster cash or other state installments. About â€Å"25% of Spanish families in Los Angeles, California and Arizona were going by ladies, about 17.3 % of Hispanic family units additionally had a female head† (Morgan, K. 1993). To make an inference to this part we should make reference to that the instances of female-headed families happen all the more regularly, the issues they face are absence of funds and the need to invest significantly more of energy at work. Fathers make about 13% of single guardians in the USA. As of now fathers are increasingly used to play some female jobs at home. They are progressively engaged with their youngsters and in house responsibilitie

The Role of Afro-Cubans in the Formation of Cuba Essays -- History Cub

The Role of Afro-Cubans in the Formation of Cuba Presentation In the development of the Cuban country, the job of Afro-Cubans is verifiably vital. The achievement and wealth acquired by Cuba as a Spanish state would have been unimaginable without the misuse of African slave work. Indeed, even before liberation, there were key figures in the Cuban autonomy development, for example, Antonio Maceo, who were free men of Afro-Cuban root. After liberation in 1886, Afro-Cuban ex-slaves indicated their excitement for their future in Cuba by chipping in enormous numbers to battle in the Liberation Army. However in the triumph over the Spanish in 1898, Afro-Cubans were given little acknowledgment for their staggering help, and were circumvent for places of power during the American occupation. The Americans by and large designated white Cuban outcasts or Spanish troopers over Afro-Cubans, annihilating the expectations many had of at long last accepting their legitimate offer, in the expressions of antiquarian Aline Helg. Helg’s book Our Rightful S hare: The Afro-Cuban Struggle for Equality, 1886-1912, talks about these rehashed frustrations felt by Afro-Cubans. In 1902 Cubans were finally allowed to oversee themselves, and a constitution was drafted proclaiming all men equivalent, and giving widespread male testimonial. However whites despite everything ruled the places of intensity in Cuba, and legitimized themselves by holding fast to a legend that racial fairness had been set up (Helg, 70). Disappointed with their parcel, Afro-Cubans again took an interest in enormous numbers in an insurgency, this time under the liberal Jose Miguel Gomez, who guaranteed them improved portrayal in government positions. Following the failure encompassing the 1908 races, Afro-Cubans started to d... ...top yielding everything to benefit Cuba. They needed to cherish themselves and perceive their own worth; at that point they needed to adore their families, at that point, their race; and afterward, simply after this, their country (241). The legend, or perhaps perfect of racial equity and solidarity had been overlooked. The disappointment of Afro-Cubans to achieve correspondence in Cuba was the consequence of a supremacist cultural progressive system ruled by a white high society. The more Afro-Cubans pushed for changes, the more whites stood up to. In the end, Afro-Cuban strategies turned out to be progressively radical, which prompted the savage reaction to the Partido Independiente de Color. The perfect of crew between the races, held by the Cuban progressive legends Maceo and Marti, couldn't endure. Assets Helg, Aline. Our Rightful Share: The Afro-Cuban Struggle for Equality, 1886-1912. UNC Press, Chapel Hill, 1995.

Personhood Chart Humanism As Materialism

Question: Depict about the Personhood Chart for Humanism as Materialism. Answer: Personhood Chart This graph contains a lattice for various philosophical anthropologies that answer the topic of personhood. Complete the accompanying diagram with regards to characterizing being human as per Christianity, Materialism, and your very own View. Allude to the doled out perusing for clarification of attributes recorded on the left. Christianity Realism Individual View Social People are increasingly identified with God and must see themselves in the light of humankind as opposed to according to creatures. Matter made of particles,. It is a long way from the idea of morals. Sentiments excessively made up of dainty nuclear layer (Thebible.net, 2016) A human must have positive connection towards every one of that encompasses it, particularly with the god-like Multidimensional The characteristic of being having mentalities towards god, spirits and humanity. Having such various measurements (Ministry Magazine, 2016) A human is he who gives materialistic reaction through neuron fervor to multidimensional upgrade A human is one who host of abilities, including in multidimensional exercises, lives completely Sexual It is divine beings blessing and the had sexuality of people is finished when puts inverse to the next sex People treat other genders decidedly to get private diversion. They have faith in a greater amount of compromise theory (Thebible.net, 2016) The sexual methodology which establishes a human must be of the stylish and otherworldly nature, at that point just it prompts fulfillment of human spirits Moral It is human to be good. The tendency of good ethics, great idea, acts and conduct is the thing that makes a human (Ministry Magazine, 2016) Realism focuses that people represent material gains and have no through and through freedom. Moral duty is the most noteworthy. Along these lines, an individual is an element with unblemished character; solid beliefs; great Karma or Actions Mortal Human methods mortal; an inhale contained in a human body which gives it life vitality The iotas decay the body goes vain. The human is mortal; its demonstrations and thought undying Bound for Eternal Life God - like personal satisfaction, experienced forever (Ministry Magazine, 2016) Low reality of endless lives because of people endeavors to lead lives in most extreme delight Unceasing life is the genuine that remaining parts. Accordingly a human is he who accepts this as his lifes point. References: Thebible.net,. (2016). Humanism as Materialism. Recovered 29 March 2016, from https://www.thebible.net/biblicaltheism/materialface.htm Service Magazine,. (2016). The Christian perspective on human life - Ministry Magazine. Recovered 29 March 2016, from https://www.ministrymagazine.org/chronicle/1991/08/the-christian-perspective on human-life

To a mouse (or nineteen)

To a mouse (or nineteen) But Mousie, thou are no thy-lane, In proving foresight may be vain: The best laid schemes o Mice an Men, Gang aft agley, An leae us nought but grief an pain, For promisd joy! This entry is a eulogy for my nineteen behavior mice, as I am done testing them and they are to be euthanized sometime in the next few days. (Insert me pretending that Im not actually sad here.) In their honor, today Im going to talk about one of the projects Ive been working on at my UROP for the past two years. So first, some background. A scaffold protein, as the name suggests, is a protein whose major function is to serve as a structural base which recruits and connects other types of proteins. (I made that figure myself, in Paint. Pretend you couldnt tell.) Shank1 is such a scaffold protein. It was discovered and characterized by Morgan, the professor whose lab I work in. Lots of things are known about Shank1, but lots of things arent known, so Morgan told my postdoc, an MD/PhD named Albert, to make a knockout mouse which had no copies of Shank1. Whats known about Shank1 is that its a scaffold protein found in the post-synaptic density (PSD) of neurons. It links several types of proteins, including other scaffold proteins and receptors, which suggests that its important for maintaining the strength of dendritic spines. (If this is all too confusing, the bottom line is that Shank1 seems to be involved somehow in changing neurons so theyll remember stuff.) So the knockout mice were born, and they looked normal and squeaked and ate food and everything. So far, so good. Albert decided that he should test them to see if their memory was any different from that of their normal brothers (who do have the Shank1 gene). There are several different tests of rodent memory, the most widely-used/reliable/easy of which is the Morris water maze. In a nutshell, you put the mouse into a kiddie pool of water and teach him that theres a platform he can swim to and climb on. Mice can swim, but they dont like to, so he learns pretty quickly that he should find the platform and get out of the pool and get a towel and a slice of pizza and flirt with the lifeguard. Then, being the mean and nasty biologist that you are, you switch the visible platform for a clear one (or remove it altogether) and see if the mouse still remembers where he should go. Well, unfortunately for our knockouts, removing Shank1 makes you a little clumsy for our mice, a consequence of this is that they are hopelessly bad swimmers. One almost drowned. I think Albert had to give him CPR. So instead, we used the eight-arm radial maze task. First, you put the mouse on a diet enough so that hes not starving, but hes definitely in the mood to look for a snack. Then you bait two specific arms in the maze with two pieces of sugary chow (Ive tasted it. A little sweet, but definitely not people food). Over the course of many (many, many) trials, the mouse learns which arms are baited. Some of them get really good at it and theyll never make an error by going into the wrong arm. So generally, when you go around knocking out genes in the brain, you end up making really tragically dumb mice. This is sort of sensible after all, if you went around taking out random parts from your cars engine, it probably wouldnt run as well. Well, my knockout mice arent like that. For some reason (and if you want the reasons, you can read the paper were writing about it), taking Shank1 out of the brain makes the knockouts a lot smarter than their wildtype brothers. The result obviously isnt what we expected (see the Robert Burns poem above about the best laid schemes o Mice an Men), but its such an exciting result! The paper based on this work is currently in submission to Cell, which is one of the top three journals in biology. And I get to be co-author! Undergraduate research rules. Anyway, my behavior mice did a good job. And I, for one, am proud of them.

As a brand manager how would you build a brand - Free Essay Example

Introduction The American Marketing Association (1960, pp. 9-10), stated one of the first definitions of a brand. They stated that a brand was a name, term, sign, symbol or design, or a combination of them, intended to identify the goods or services of one seller or group of sellers and to differentiate them from those of competitors (AMA, 1960, pp. 9-10). Unfortunately, due to this definition being very product-orientated with a lack of definition for visual features, it was heavily criticised by a various amount of academics (Arnold, 1992; Crainer, 1995). Since then, the definition of brand has been adapted to a more modern form. Many research academics offer a variant of the definition (Aaker, 1991; Doyle, 1994; Kotler, et al., 1996; Stanton, et al., 1991), with most of these using the revised version provided by Bennett (1988, p. 18) a brand is a name, term, design, symbol or any other feature that identifies one sellers good or service as distinct from those of other sellers. There have been a vast variety of other brand definitions, with some being more customer-orientated and others being more product orientated, but Bennett provides a simple and sophisticated definition on what a brand is. A strong brand can offer a variety of benefits for a company as it can be used to differentiate between competitive offering s. This can allow a brand to become a critical factor for the success of a company. The majority of companies will seek to maintain an incredibly strong and positive brand that can identify with customers on a personal level. This report will conduct an in-depth exploration into the various factors that constitute a successful brand, and how a company can build a strong brand. With brand image being such an integral force on a companys success, it is imperative that they successfully create and manage their brand. A variety of factors that can impact on the creation and maintenance of a brand will be explored, included brand identity, brand image, brand equity, brand congruence, co-branding and the evaluation of brand performance. Brand Identity A company should be have a clear, defined strategy on what their brand identity is meant to be. Kapferer (2012, p. 156) provides an excellent framework that allows a company to measure and decide on their brand identity. It measures brand identity on six levels, these are; Physique Relationship Reflection Personalit Culture Self-Image A company may seek to favour some of these factors more than others, or they will attempt to balance their brand identity amongst all of the factors. This is largely dependent on the industry in which the company operates. A company like Apple may focus on self-image, relationships and personality, whereas Marks Spencers would be more concerned with self-image, relationship and culture. Furthermore, Aaker (1997) conducted a detailed study to define five brand characteristics that can help develop a companys brand identity or personality. The definition of brand personality is the set of human characteristics associated with a brand (Aaker, 1997, p. 347). The use of brand personalities has become more common because consumers often associate brands with human personality traits. Aaker (1997) defined the five brand characteristics as; Sincerity: Down-to-earth, honest, wholesome and cheerful. Excitement: Daring, spirited imaginative and up-to-date. Competence: Reliable, intelligent and successful. Sophistication: Upper class and charming Ruggedness: Outdoorsy and tough. Brand characteristics can be used to compare personalities of brands across product categories, thereby enabling researchers to identify benchmark personality brands (Aaker, 1997, p. 354). Brand Image A companys brand image can be measured through a variety of channels. One of these channels is in a literal sense, and is through the use of a logo. The American Marketing Association defines a logo as (AMA, 2015) a graphic design that is used as a continuing symbol for a company, organization, or brand. It is often in the form of an adaptation of the company name or brand name or used in conjunction with the name. Furthermore, Budelmann, et al., (2010, p. 7) define a logo as a graphic representation of a brandà ¢Ã¢â€š ¬Ã‚ ¦a logo is a picture that represents the collection of experiences that forms a perception in the mind of those who encounter an organization. A logo can be used to portray a brands identity through the use of imagery, and allow a company to spread their brand awareness via a constant icon. However, brand image is not only related to a company logo. It is also how consumers perceive a product or service that a company has to offer (Levy, 1978). This is strong ly related to the brand identity or personality traits that a company attempts to adopts. However, the brand identity will be what the company is trying to achieve, whereas brand image is generally in regards to the consumers perception of a brand (Dobni Zinkhan, 1990). Brand Equity A companys brand equity can be measured through a variety of methods. Feldwick (1996) identifies three main factors on how a company can measure their brand equity. These are; stating the total brand as a separable asset on the balance sheet, the level of strength of a consumers attachment to a brand and a description of the beliefs the consumer has about a brand. Different companies will measure their brand equity in different ways. Activision Blizzard value the goodwill of their company at approximately  £7bn (Blizzard, 2014, p. 93), which will include how much they believe their brand equity to be. Keller (1993) takes a more consumer-based approach to brand equity, suggesting that brand equity represents a condition where the customer is familiar with the brand, and recalls a favourable, strong brand association. This approach would be more concerning to a brand manager, as they would have to build a brand that is attractive to the target audience of the company. Furth ermore, it would also mean that the company should be offered positive service quality, as brand equity can be heavily dependent on a consumers past experience with a company. This attitude allows brand equity to be very subjective and personal, meaning it is hard to measure or manage by a brand manager. Co-branding Co-Branding is a relatively recent branding strategy, with its original formation thought to be in the 1990s. One of the first research studies to be conducted on co-branding was by Norris (1992) who investigated brand alliance within the field of brand ingredients. As competition becomes even stronger within markets, and with the introduction of more and more companies, the use of co-branding is becoming a more prominent strategy for companies to undertake (Washburn, et al., 2004). Co-branding strategies are being implemented through a variety of markets, from Betty Crocker and Hersheys to Dell and Intel processors. A co-branding strategy represents a long-term brand alliance strategy in which one product is branded and identified simultaneously by two brands (Helmig, et al., 2008, p. 360). Furthermore, there are four fundamental characteristics that compose co-branded products, these are: Participating brands should be independent before, during, and after the offering of the co-branded product (Ohlwein Schiele, 1994). The co-branding strategy should be implemented on purpose (Blackett Russel, 1999). Co-operation between two brands should be visible to potential customers (Rao, 1997). One product must be combined with two other brands at the same time (Hillyer Tikoo, 1995). If all four of these core characteristics are successfully implemented in a co-branding strategy, then it can provide a variety of benefits for all organisations involved. A co-branding strategy helped Kwik Shop stores appeal to all age groups and to offer a range of healthful to indulgent eating options (Odesser-Torpey, 2015, p. 1). This is because it teams up and co-brands with a variety of restaurants across Iowa. This co-branding strategy helped the company grow its revenues, along with improving their brand image and spreading brand awareness. This would be a great success for any brand manager, however deciding on which companies to co-brand with, and how to successfully implement the strategy can be very difficult. There has also been a growing interest in the co-branding of corporate brands and social or cause-related brands (Simmons Becker-Olson, 2006; Dickinson Barker, 2007). This is because a cause-related brand can bring a corporate brand a Fair Trade value, a safe ty and ethical guarantee that they are beyond the level corporate brands can usually offer (Senechal, et al., 2013, p. 367). Many brand managers will use this strategy to simplify the companys co-branding strategies, as being associated with fair trade usually offers an instant positive reception and increased brand awareness. The main purpose for companies to pursue a co-branding strategy is to increase customer awareness and perception of certain products. Prior research has concluded that pre-existing attitudes of one brand can be passed on and related to brands within the co-branding alliance (Simonin Ruth, 1998). Dickinson Barker (2007) highlighted that the existence of such a positive transfer between brands is one of the key motives for a company to follow a co-branding strategy. Evaluation of Brand Performance Although a brand manager may be able to successfully identify the companys brand identity, and successfully market this brand image, they must also be able to monitor and evaluate their brand performance. There has been a direct link between brand performance and an increase in market share, premium pricing strategies and an increase in customer loyalty (Chaudhuri Holbrook, 2001). This highlights the significant impact that branding has on a companys financial and operational success. Brand performance is generally measured through two methods, brand profitability performance and brand market performance. Profitability performance tries to relate a brand to revenues, whereas market performance is how the brand has impacted market share or sales volume (Chirani, et al., 2012). However, a company can combine both of these factors by monitoring market share, price and distribution coverage as indices for brand performance. If a brand is performing successfully then a company would expect an increase in market share and profitability. There is definitely a variety of factors that can be accounted for by brand performance, and all have an intrinsic part to play in a companys success. It is for this reason that a company will hire a brand manager to construct, maintain and monitor a brand profile, in the hopes of increasing profitability and market share. Conclusion There are a variety of frameworks and theories that a brand manager can utilise to successfully create a strong brand for a company. With branding being strongly linked with market and financial performance, it is imperative that a brand manager use these theories to their advantage. Furthermore, they can systemically go through the various theories to build and monitor a strong brand. The brand identity and personality is the first stage to achieving this, and should be decided by the managers of a company. These traits would be heavily dependent on the products a company make, or the market they operate in. A brand manager will want to ensure that the perceived brand image of a company is in-line with the brand identity that managers were wanting to achieve. As the brand identity should be a reflection of the products that a company produces, this should already partly be met. However, the brand manager should ensure that all marketing activities are also centred on promoting the appropriate brand image to coincide with the desired brand identity. After a brand manager has devised a successful brand image, they should continue to monitor the brands equity and performance. The brand equity can be measured via the balance sheet, but should primarily be valued based on consumer perceptions. As brand equity is heavily tied to customer experience, all employees of a company should ensure they are providing the highest degree of quality possible. Furthermore, a brand manager can also review the performance of a brand through market share and generated revenues. This is because a strong brand has strong ties to customer loyalty, which in turn should generate significant revenues for a company. Bibliography Aaker, D., 1991. Managing Brand Equity: Capitalizing on the Value of a Brand Name. New York: Free Press. Aaker, J., 1997. Dimensions of Brand Personality. Journal of Marketing Research, 34(3), pp. 347-356. AMA, 1960. Marketing Definitions: A Glossary of Marketing Terms. Chicago: American Marketing Association. AMA, 2015. Dictionary. [Online] Available at: https://www.ama.org/resources/Pages/Dictionary.aspx Arnold, D., 1992. The Handbook of Brand Management. s.l.:Century Business: The Economist Books. Bennett, P., 1988. Dictionary of Marketing Terms. Chicago: The American Marketing Association. Blackett, T. Russel, N., 1999. Co-Branding The Science of Alliance. Basingstoke: Macmillan. Blizzard, 2014. Annual Report, Irvine: Blizzard. Budelmann, K., Kim, Y. Vozniak, C., 2010. Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands. s.l.:Antiques and Collectibles. Chaudhuri, A. Holbrook, M. B., 2001. The Role of Brand Loyalty. Jo urnal of Marketing, 65(2), pp. 81-93. Chirani, E., Taleghani, M. Moghadam, N. E., 2012. Brand Performance and Brand Equity. Institute of Interdisciplinary Business Research, 3(9), pp. 1033-1036. Crainer, S., 1995. The Real Power of Brands: Making Brands Work for Competitive Advantage. London: Pitman Publishing. Dickinson, S. Barker, A., 2007. Evaluations of branding alliances between non-proà ¯Ã‚ ¬Ã‚ t and commercial brand partners: the transfer of affect.. International Journal of Nonproà ¯Ã‚ ¬Ã‚ t and Voluntary Sector Marketing, 12(1), pp. 75-89. Dobni, D. Zinkhan, G. M., 1990. In Search of Brand Image: a Foundation Analysis, Houston: Association for Consumer Research. Doyle, P., 1994. Marketing Management and Strategy. New Jersey: Prentice-Hall. Feldwick, P., 1996. Do we really need brand equity?. Journal of Brand Management, 4(1), pp. 9-28. Helmig, B., Huber, J.-A. Leeflang, P. S., 2008. Co-Branding: The State of the Art. Schmalenbach Business Review , 60(1), pp. 359-377. Hillyer, C. Tikoo, S., 1995. Effect of Cobranding on Consumer Product Evaluations. Advances in Consumer Research, 22(1), pp. 123-127. Kapferer, J.-N., 2012. The New Strategic Brand Management: Advanced Insights and Strategic Thinking. 5th ed. London: Kogan Page Publishers. Keller, K. L., 1993. Conceptualizing, measuring, and managing customer-based brand equity. Journal of Marketing, 57(1), pp. 1-22. Kotler, P., Armstrong, G., Saunders, J. V., W., 1996. Principles of Marketing. Hemel Hempstead: Prentice-Hall. Levy, S. J., 1978. Marketplace behaviorits meaning for management. s.l.:AMACOM. Norris, G., 1992. Ingredient branding: A strategy option with multiple beneficiaries. Journal of Consumer Marketing, 9(3), pp. 19-31. Odesser-Torpey, M., 2015. Co-Branding: Its Whats for Dinner. [Online] Available at: https://www.cstoredecisions.com/2015/02/03/co-branding-whats-dinner/ Ohlwein, M. Schiele, T. P., 1994. Co-Branding. Wirtschaftswissensc haftliches Studium, 23(1), pp. 577-578. Rao, A. R., 1997. Strategic Brand Alliances. Journal of Brand Management, 5(1), pp. 111-119. Senechal, S., Georges, L. Pernin, J. L., 2013. Alliances Between Corporate and Fair Trade Brands: Examining the Antecedents of Overall Evaluation of the Co-branded Product. Journal of Business Ethics, 124(3), pp. 365-381. Simonin, B. Ruth, J., 1998. Is a company known by the company it keeps? Assessing the spill-over effects of brand alliances on consumer brand attitudes. Journal of Marketing Research, 35(1), pp. 30-42. Stanton, W., Etzel, M. Walker, B., 1991. Fundamentals of Marketing. 9th ed. New York: McGraw Hill. Washburn, J. H., Brian, D. T. Priluck, R., 2004. Brand Alliance and Customer-Based Brand-Equity Effects. Psychology of Marketing, 21(7), pp. 487-508. Wood, L., 2000. Brands and brand equity: definition and management. Management Decision, 38(9), pp. 662-669.

The Role of Internet Marketing within the a Modern...

Table of content Solution of Task 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 Solution of Task 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 Solution of Task 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5 Solution of Task 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 Solution of Task 1 Describe the role of internet marketing has within a modern marketing context. (P1) Marketing is the method of communicating that the price of a goods or services to customer, for expected selling. It is the communicating method between a society’s demandable materials and economic pattern in exchanging money. Product, Price, Place and Promotion known as 4Ps and marketing mix. These are the base of marketing. which is†¦show more content†¦Customers can get information about products, customers can buy and sell products very easily. Internet is the perfect place of applying 4Ps. Solution of Task 2 Describe how selected organization use internet marketing. (P2) Square Hospital Ltd. is a very well-known and good service giving hospital in Bangladesh. It is a part of Square Group. They provide world class service to customers in their hospital. They have two building of 18 stories and 16 stories with 320 bed tertiary care unit. Square Hospitals Ltd. has a useful website. There has many information about hospital and their service. They always update their website with useful information so that customers can get sufficient information about their facilities. The Hospital management believe that a website increase value of an organization. For this reason they build a page that’s name is ‘About Us’, there has enough information about management. So that customers could know who operate the hospital? They are experienced or not? They are reliable or not? This information helps to increase the value of hospital in health care market. Through internet they can easily promote their hospital service in market. Solution of Task 3 Explain the benefits to customers of a business using internet marketing. (P3) An effective website for an organization is a big advantage. By an effective website an organization can marketing very strongly. 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Discuss, supported by critical analysis of ONE text of your choice (advertisement, media statement, advertorial, etc.) Promotional texts are used to enhance a brand or communicate the benefits and associations of that brand to the public. This essay will discuss the ‘Share a Coke’ campaign for Coca Cola that was launched in Australia in the summer of 2011-2012. It highlights how the understanding of culture and context results in a successfulRead MoreEssay about Social Medias Affect on Mixed Martial Arts1686 Words   |  7 PagesIntroduction In this research proposal, we aim to discuss the role social media has on the growth of Mixed Martial Arts. This study was chosen because there is no getting around the fact that social media has changed the way we communicate and interact. The biggest change is the sheer number of people using social media websites and the interaction with each other. The genre of MMA was chosen because it is a relatively new sport, but despite that, it has been gaining grave amounts of publicityRead MoreLaunching the Bmw Z3 Roadster1583 Words   |  7 PagesLAUNCHING THE BMW Z3 ROADSTER - Arnab Ganguly INTRODUCTION The case deals with the launch, of the BMW Z3 roadster, a car that revolutionized and rejuvenated the American motor industry. The BMW Z3 was the first modern mass-market roadster produced by BMW, as well as the first new BMW model assembled in the United States. The very first BMW assembled in the US was the E36/4, 318i that rolled off the Plant Spartanburg assembly line beginning in October 1994. The case talks about the successful

How to Conjugate Regular 3rd Conjugation Latin Verbs

Third conjugation verbs end in -ere in the infinitive (the second principal part). In the third conjugation, a three-syllable infinitive stresses the first syllable. Our model Latin third conjugation verb below is gero, so its second principal part would be pronounced GEreh-reh, where the g is hard, as in get. [See Latin Discussion.] Distinguishing 3rd Conjugation Verbs From Other Conjugations Like the third declension, the third conjugation seems to have more than its share of different types, since it actually has a subtype, the -io verbs. It may also seem hard to distinguish verbs of the third conjugation from other conjugations. If this is something you have problems with, please read the following; otherwise, skip to the paradigm. The other conjugation with an -ere as the second principal part is actually different because it has a long -e that you may see marked with a macron (—). The second conjugation syllable with a long -e is stressed. If you see the complete paradigm, you can tell a second from a third conjugation because the future has a -b-, just like the imperfect. Third conjugation verbs do not have a -b- in the future. You need to pay attention to the differences between the future indicative and the present subjunctive. If you want to know whether a verb is in the third conjugation, you can look at the first two principal parts. The conjugations in the running are the second and fourth, but the first principal part distinguishes the second conjugation from the third, and the second principal part distinguishes the fourth conjugation from the third conjugation -io subtype of verbs. Endings for the four Latin conjugations shown with macrons: 1st: -o, -Ä re | 2nd: -eo, -Ä“re | 3rd: -o, -ere / -io, -ere | 4th: -io, Ä «re The Paradigm of Gero With Notes Principal parts for the 3rd conjugation verb gerere, to manage gero, gerere, gessi, gestus. Infinitives Active Voice Present - gererePerfect - gessisseFuture - gesturus esse Passive Voice See conjugation of sum for use with the passive. Present - geriPerfect - gestus esseFuture - gestum iri Participles Active Present - gerensFuture - gesturus Passive Voice Perfect - gestusFuture - gerendus Active Voice and Indicative Mood Present Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 gero gerimus 2 geris geritis 3 gerit gerunt Imperfect Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 gerebam gerebamus 2 gerebas gerebatis 3 gerebat gerebant Future Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 geram geremus 2 geres geretis 3 geret gerent Perfect Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 gessi gessimus 2 gessisti gessistis 3 gessit gesserunt Pluperfect Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 gesseram gesseramus 2 gesseras gesseratis 3 gesserat gesserant Future Perfect Tense, Active Voice, Indicative Mood Person SINGULAR PLURAL 1 gessero gesserimus 2 gesseris gesseritis 3 gesserit gesserint Passive Voice and Indicative Mood Present Tense, Passive Voice, Indicative Mood Person SINGULAR PLURAL 1 geror gerimur 2 gereris gerimini 3 geritur geruntur Imperfect Tense, Passive Voice, Indicative Mood Person SINGULAR PLURAL 1 gerebar gerebamur 2 gerebaris gerebamini 3 gerebatur gerebantur Future Tense, Passive Voice, Indicative Mood Person SINGULAR PLURAL 1 gerar geremur 2 gereris geremini 3 geretur gerentur The perfect tense is a tense showing completed action. That is the meaning of perfect in terms of tenses. Imperfect means incomplete. A future perfect is an action that will have been completed at some point in the future. Perfect - gestus sum ​etc.Pluperfect - gestus eram etc.Future Perfect -gestus ero etc. Active Voice and Subjunctive Mood Present Tense, Active Voice, Subjunctive Mood Person SINGULAR PLURAL 1 geram geramus 2 geras geratis 3 gerat gerant Imperfect Tense, Active Voice, Subjunctive Mood Person SINGULAR PLURAL 1 gererem gereremus 2 gereres gereretis 3 gereret gererent Perfect Tense, Active Voice, Subjunctive Mood Person SINGULAR PLURAL 1 gesserim gesserimus 2 gesseris gesseritis 3 gesserit gesserint Pluperfect Tense, Active Voice, Subjunctive Mood Person SINGULAR PLURAL 1 gessissem gessissemus 2 gessisses gessissetis 3 gessisset gessissent Passive Voice and Subjunctive Mood Present Tense, Passive Voice, Subjunctive Mood Person SINGULAR PLURAL 1 gerar geramur 2 geraris geramini 3 geratur gerantur Imperfect Tense, Passive Voice, Subjunctive Mood Person SINGULAR PLURAL 1 gererer gereremur 2 gerereris gereremini 3 gereretur gererentur Perfect Tense, Passive Voice, Subjunctive Mood — gestus sim Pluperfect Tense, Passive Voice, Subjunctive Mood — gestus essem Active Voice and Imperative Mood Present Tense 2d person - gere gerite Future Tense 2d person - gerito geritote3d person - gerito gerunto Passive Voice and Imperative Mood Present Tense 2d person - gerere gerimini Future Tense 2d person - geritor3d person - geritor geruntor

Affordable Care Act and Part D - 1622 Words

Affordable Care Act and Part D Kelly Ayers HCS/531 Monday 2 July 2012 Dr. Russell Arenz As the population ages, people want the security of knowing that they have health care coverage. At age 65, people have the opportunity to be covered by Medicare. Medicare has four parts to it; part A which is the hospital insurance, part B which is the medical insurance, part C is Medicare Advantage plan which offers extra coverage such as vision, hearing, dental and/or wellness programs, and part D is prescription drug coverage. The Patient Protection and Affordable Care Act survived a vote of the Supreme Court justices and changes will be implemented within the next few years. As people age and the number of people entering the golden†¦show more content†¦25). Increasing the availability of generics will yield significant savings. The donut hole will not completely close but a 25% gap is left for the enrollee. To be able to get to this 25% gap, closing percentages of the gap will be phased in over a ten year period. â€Å"For generic drugs, costs decrease by on ly 7% in 2011, and the enrollee continues to pay the majority of the applicable costs until the year 2018† (Kaplan, 2011, p. 25). Until the end of the phase in period, generic drugs will cost more than brand names. Reason being, the government wants both generic and brand names reduced until both equal 25%. â€Å"The enrollee’s percentage obligation for brand name drugs is lower than the comparable percentage for generic drugs until they both reach the 25% level in 2020† (Kaplan, 2011, p. 25). However, changing perceptions of prescribers and consumers will be necessary to launch the initiative. The education of providers regarding the therapeutic equivalent and efficacy of generic medications are therapeutic substitutes is very important—prescribers will be the driving force behind adoption of generics over brand-name drugs. The use of e-prescribing provides information regarding cost, formularies and available generics at the fingertips of providers (United States Department of Health and Human Services, 2010). PhysiciansShow MoreRelatedHcs/440 Group Paper1087 Words   |  5 PagesCost of Healing Barbara Bauman HCS/440 April 21, 2014 Dr. David Moody The High Cost of Healing The cost of health care has been at the forefront of politics for years. It is one of the most talked about topics not just in political venues but also country wide. Every American has an opinion on how our economy can be fixed and they are passionate about health care reform. The price of insurance alone causes many Americans to not have coverage. 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Part A – hospital insurance – is compulsory and provides health insurance coverage for inpatient hospital care, skilled nursing, home health services and hospice care. It is free if you have worked and paid social security taxes for at least 10years but you will pay a monthly premium if you have worked and paid taxes for less. Part B – medical insurance – is voluntary and provides benefits for physician services

Rehabilitating America s Youth A Look At The Concerning...

Rehabilitating America’s Youth: A Look at the Concerning Impacts of the Juvenile Justice System. Jonathan D. Estep Theories of Criminal Behavior CRJU3110 Dr. Evaristus Obinyan Middle Georgia State University November 22, 2016 Abstract This research takes a look at, the current state of the American Juvenile Justice Center in order to determine whether or not it has been effective in fulfilling its purpose. This research implements both primary and secondary sources including peer reviewed articles, professional assessment, and readings from the course text. The focus of the research aimed at exposing the negative impacts affecting the youth in the Juvenile Justice Center, highly negative environments and the damage to developmental growth. Rehabilitating America’s Youth: A Look at the Concerning Impacts of the Juvenile Justice System. It has been almost 171 years since the establishment of America’s first juvenile detention center. Despite the change in culture, developments in psychology, and many years of application, the countries approach to reconciling criminal activity among youth has changed very little. A marginally refitted form of the model of adult incarceration, with a small amount of programming added in, has been the standard for rehabilitating delinquents set forth. It is absurd and ancient standard that has only produced failure at a high cost. The American Juvenile Justice System and its laws are in need of a overhaul to a systemShow MoreRelatedSingle Parent Families Vs. Two Parent Homes3398 Words   |  14 PagesAlberta Merriweather September 5, 2014 CRJS 490 Single parent homes vs. two parent homes to The increase of Juvenile delinquency It is not uncommon for a child in today’s society to be raised in a single-parent household Compared to peers in intact families, adolescents in single-parent families and stepfamilies seem more likely to engage in delinquency as I research. This relationship appears to be operating through differences in family processes parental involvement, supervision, monitoringRead MoreDifferences Between Family And Parent Families3378 Words   |  14 Pagesmarried-biological parents), youths living in two-biological-parent blended families, two biological- parent cohabiting families, biological mother- stepfather families, biological-mother cohabiting partner families, biological-mother only families, biological father-cohabiting partner families, biological-father-only families, grandparent only families, and foster families engaged, on average, in higher levels of antisocial behavior. These practices are contemplated by (Parke, 2003)youth s sexual orientation

Mary Free Essays

Mary, What a day so far! It started off with Kathy calling at 6 a.m.   She is a real mess. We will write a custom essay sample on Mary or any similar topic only for you Order Now Kathy wants to come home. She hates it there and wants out. She realizes that she needs to take care of Joe, but she is falling apart. Then, at 11 a.m., I get a call that Dawn needs fluids and her immune system is worse than I thought. I am thankful that the bleeding stopped. Next, I asked to talk to Dawn. She was crying and falling apart.   She asked if she just can go live in her house. That way she could give you and Don your home back. She is very concerned that she is causing too much stress on your relationship with Don. Kathy is miserable and so is Dawn. Dawn doesn`t want to make anyone’s life unhappy, but I can`t let her live on her own yet. She would die if left alone. I doubt she would make it through a week. I’m not sure what to do.   She has asked me not to ask you to do anything extra. I can`t do that either.     I don`t want her suffering additional pain because you need to remove the fluids. You must do the therapy three times a week so she can stay dry. Being wet right now will only cause infections. Please play the game as well.   I really do feel this can help her brain get stronger. You will also need to check on her every hour or hour and a half to be certain to treat fevers and chills when she is sleeping. I have tried to ask you for as little as possible with Dawn’s care these days because I understand the problems between you and Don. Dawn tries to pull her weight around the house, with cleaning, cooking, and taking good care of you, but she feels she is not doing enough.   She is ery concerned about the stress she is causing for you and Don. However, I told Dawn the husband-wife thing is not her problem to figure out. As adults, we need to figure that out, not the kids. The kids are the sick ones, yet we sometime make them feel really badly even when that is not what we are trying to do. For example, when Kathy and I were in Madison, we both wanted to take care of Joe, but we also complained about the small amount of time we spent together. Yes, we couldn`t sleep together, but I made no effort to spend time with Kathy before her bed time and she didn`t make any effort to spend time with me.   So, what I am trying to say here is that we have to make time to spend with our spouses. No, we can’t be together every night, but some nights we can go and get our spouses and spend that time together before bedtime. I have had time to think about this and I was just as much at fault as Kathy was for us not spending time together. My advice is that you learn from my mistakes. Some night, at 10 p.m., go get Don and spend some time together while Dawn watches her soaps. Just do like Kathy does, keep going to bed on time. Yes, it not the same as sleeping together, but it the time together that counts while taking care of this sick kid of ours. Trying do this two or three times a week. I’m not sure how else to help you guys out. I could watch Dawn during spring break, but I think you told me that you already bought tickets. I am not sure what to do to help you guys. Everyone seems very miserable. Please tell me what I can do. I don`t want Dawn stopping treatment in an effort to give you your life back. Dawn has been seriously talking about this for awhile now. She believes that if she dies, you will have the money to go someplace and make up for lost time. Mary, I’m sure you understand that Dawn cannot continue thinking like this. Dr. Smith How to cite Mary, Essay examples

Ongoing Challenges Research Opportunities â€Myassignmenthelp.Com

Question: Discuss About The Ongoing Challenges Research Opportunities? Answer: Introduction: The aim of this report is to put emphasis on the latest IoT devices that can be used within the home as an appliance that can be helpful in enhancing the manner of work we do. This automation can be machine learning or it can be a voice control, commanding an appliance using voice control or machine that has its own thinking and way to complete its work with accuracy will automatically marketing the easier and fast. Different types of sensors are the major component of these devices like temperature sensor, air quality monitor, motion sensors and many more. Connecting devices with the internet or a common network boost up the performance with better user interface, the basic principle of IoT devices is to eliminate the user interface system and make it an automatic process to complete any work, which in result helps in better automation and saving time. IoT Devices at Home TP Link Multicolor smart Wi-Fi: In the field of smart home market TP Link devices are becoming stable products with innovative and better services. This device changes the color of the room according to the temperature and could be monitored according to the mood of the individual using Smartphone application. These bulbs do not require any hubs thus make it handy and easy portable to be placed anywhere without any external labor. Amazon Echo Show: Alexa is a series of smart devices or IoT devices that are being presented by Amazon in the market and this is an advanced version with a screen which enables the users to monitor the output of the commands that the user is providing to Alexa for any work. Another advanced feature in this device is that it provides facility of video calling and video streaming to other devices that have connected cameras to the Echo Show (Haack et al., 2017). HomePod: Everyone is well aware with Siri, and here is siri again on the service on a smart speaker that was launched by the Apple that behaves as an assistant machine that can work at voice commands that starts with hi Siri (LaCour, 2017). It can play music with high quality and other smart devices that are of same brand that is Apple. This is revolutionary device in the economics of speakers and one of the common products that an individual would will to kept it within the dwelling (Castelluccio, 2017). Wemo mini: WiFi smart plug: This is the very latest and pro version of the smart plug in a mini version introduced by Wemo into the market which enables user to stack two smart plugs into one outlet. Previous versions of smartplugs were larger and costly too but this mini version is affordable and better to be used within the dwelling (Abubakar et al., 2017). It can also be helpful in extending the values of Amazon ok or Google home and enhance the better and easy way of life living. Fitbit Aria Wi-Fi Smart Scale: It is a smart physical fitness tracking devices that enables the user to be fit in whole by tracking body fat percentage, weight of the body, and the BMI (Body Mass Index) and based on these calculations allows the user to watch over these values for long term. The feature embedded in this are: wirelessly syncs data and uploads the data automatically to an online graph in order to monitor personal fitness and the improvements a user is making (Ross Wing, 2016). Mobile notification and motivational events are other features of this device. June Intelligent Oven: This is a new generation oven that is enough smart and accurate to be kept within the dwelling and improves the experience of the user. It is "more efficient than your conventional oven, more precise than your toaster oven, and way more intelligent than either (Sieverdes et al., 2013). The features that are being introduced in this device are: camera and a built-in digital scale to monitor food recognition, and a digital core temperature probes in order to make it more advance and efficient in kitchen. Keen Home Smart Vent: This is an AC manager smart device that controls the vents of different rooms and enables the user to control the vents for each house that can be helpful in managing the temperature of different houses (Hussain et al., 2017). This device can be triggered with the Smartphone or the Nest thermostats which can be installed in the Smartphones and can be operating with any mobile device. LG SmartThinQ: LG is also spreading its products into the market of IoT devices and producing products that can be applicable within the home in different sectors like Kitchen, safety, and living. This device is enabling and enhancing the work efficiency in easy and smart way through the integration of LGs smartphone app. For the safety it is offering robot vacuum with a safety video feeding monitor, for the kitchen it is offering refrigerators and ranges that are smart enough that can be used within the dwelling (Grogan, 2012). Piper Sensor Devices: the devices that are being offered by the Piper corporations are implemented with sensors and can be used for both security and controlling the appliances that are incorporated with a home automation hub. The features that are embedded in this devices includes motion sensors, smartphone app for the notifications, video camera recording for the security purpose and additionally it can provide automation control at the doors, windows or any other entry/exit gates (Moss et al., 2017). Schlage: Doorknobs and Daeadbolts are the devices for which Schlage is known for, but it is also involving in transforming this world into a better world. Smart home locks that are being offered by Schlage having smart features like functionality using Bluetooth enabled smart deadbolts that can be used to lock the doors using Bluetooth and can be integrated with the iOS devices (Karnani, 2017). Another smart feature that is being offered by the long known for its deadbolts and doorknobs, Schlage is getting ready for the can connect to other similar smart locking systems that could integrate with the alarm systems. Elgato Eve: It is a home automation product working with the HomeKit that is being offered by the Apple, which can be helpful in monitoring the outdoor weather, doors are closed or not including windows, indoor air of the dwelling and the energy consumptions that could be helpful in living in a healthy environment and relates to the fitness of the individual (Ludwigsdorff et al., 2016). This can be operated using iOS or Android applications both. Usage Issues Nowadays various diseases are being reported because of the addictive use of mobile devices and most of the IoT devices are being operated by mobile devices few of them are automated or voice controls. This will also make the individuals addicted with the technologies and the networks may radiate harmful rays or radiations that could affect the mental and physical condition of the user (Sivaraman et al., 2015). Another issue related to the usage of the IoT devices can be stated as the individual should be well informed about the working of the devices and how to use them. Control Issues Many of the devices are based on machine learning for the automation system or connected through the internet that could lead to the control issues. Electronic devices are vulnerable to glitches and bugs that could result in unnatural behavior of the devices that might affect the user. Another concern related to such devices is cyber-attack that could allow an unauthorized user to control the device from outside for personal use (Zhang et al., 2014). These devices are being controlled by the companies that are providing these gadgets into the market and are collecting data without informing the user which can be misused by an intruder that can affect then simple living of the individuals using these devices for their benefits. Connectivity Issues In an ideal condition the devices should be connected to each other but the exchange of information should be between the user and the device only and there should be not any third person who is collecting data in between them. Another issue related to the connectivity can be stated as most of the devices extremely demands internet or any other wireless network (Da Xu, He Li, 2014). Most of the rural areas are still untouchable with communication technology and for linking the devices with each other, there should be proper communication network and high speed internet. Security Issues Devices that are being used within the dwelling should be well protected and secured including the credentials of the users that manage the accounting in the cloud. These devices are not very well protected that could lead the hackers to enter the system and manipulate the program or coding for the personal use. Intrusion is the biggest concern in using any information technology nowadays that has been leading to these issues (Sicari et al., 2015). Personal information that is being stored in the database of the parent company can be used for other purpose and could be breached by an unwanted or unauthorized user. Privacy issues Most of the devices including physical fitness, voice control or automated devices could lead to privacy issues as several of the devices saves personal information and records the behavior of the individuals. Most of the companies are keeping these data for personal use to enhance the Big Data system. Collection of data without permission of the individual is leading to privacy issues related to the user (Borghain, Kumar Sanyal, 2015). Cyber-attacks may also lead to expose of personal information to unauthorized users through exposing videos, images and others. Issues with the Listed Devices Sl. No. Devices Usage Issues Control Issues Connectivity issues Security Issue Privacy issues 1. Multicolor smart Wi-Fi NO Yes Yes No No 2. Amazon Echo Show Yes Yes Yes No No 3. HomePod Yes No Yes Yes Yes 4. Wemo mini:WiFi smart plug No Yes Yes No No 5. Fitbit Aria Wi-Fi Smart Scale Yes No Yes Yes Yes 6. June Intelligent Oven Yes Yes No No No 7. Keen Home Smart Vent Yes Yes No No No 8. LG SmartThinQ Yes Yes Yes Yes Yes 9. Piper Sensor Devices Yes Yes Yes Yes Yes 10. Doorknobs and Daeadbolts Yes Yes No No No 11. Elgato Eve Yes Yes Yes Yes Yes Solution to the Raised Issues Top most priority should be given on stopping the breaches that is the biggest threat in using any technology. For control issues the companies should provide proper manual with the side effects of excessive using the technology. For connectivity government is the one who can eliminate this issue by providing proper communication network and introducing better laws regarding the issues that may cause due to the errors made by the organizations or companies. For Security issues there should be well protected network and cloud service at which the device is working and user is exchanging the information (Abomhara Koien, 2014). Using hub connected devices are more secured than any wireless network technology. Data should not be transferred to the cloud an external storage system can replace the cloud storage. Dwelling Layout Figure 1: Dwelling layout with IoT devices (Source: Created by Author using MS Visio) Conclusion: Considering the facts stated above, it can be concluded that IoT devices are playing very important role in the better living. Information technology and the internet has become an integral part of the life and combining these two technologies is helping in improving and advancing the way of working of both the technologies. IoT devices are the best example of these achievements, as stated above all the devices are connected to a network and most of the devices are connected to the internet for better output performance. Besides of all the advantages there are certain disadvantages on the application of these devices which could lead to serious damage to the personal information and other data. Hacking is one of the greatest concerns that could lead to several issues including security, privacy, connectivity usage and many more. However, there are certain preventive measures as stated above but, these could only minimize the rate as it cannot be completely eliminated. The main reason behind focus at minimizing these threats is that as the technology expanding, no-doubt there will be enhancement of the knowledge of the individuals and several intruders will always try to gain access to others devices without their permission. References: Abomhara, M., Kien, G. M. (2014, May). Security and privacy in the Internet of Things: Current status and open issues. InPrivacy and Security in Mobile Systems (PRISMS), 2014 International Conference on(pp. 1-8). IEEE. Abubakar, I., Khalid, S. N., Mustafa, M. W., Shareef, H., Mustapha, M. (2017). Application of load monitoring in appliances energy managementA review.Renewable and Sustainable Energy Reviews,67, 235-245. Borgohain, T., Kumar, U., Sanyal, S. (2015). Survey of security and privacy issues of Internet of Things.arXiv preprint arXiv:1501.02211. Castelluccio, M. (2017). THE SILK ROAD ON THE DARK WEB.Strategic Finance,99(1), 55. Da Xu, L., He, W., Li, S. (2014). Internet of things in industries: A survey.IEEE Transactions on industrial informatics,10(4), 2233-2243. Grogan, A. (2012). Smart appliances.Engineering Technology,7(6), 44-45. Haack, W., Severance, M., Wallace, M., Wohlwend, J. (2017). Security Analysis of the Amazon Echo. Hussain, N. M., Fant, R. T., McLeod, W. J., DiPietro, D., Ullrich, T. R. (2017).U.S. Patent No. 9,618,222. Washington, DC: U.S. Patent and Trademark Office. Karnani, A. (2017).U.S. Patent No. D788,569. Washington, DC: U.S. Patent and Trademark Office. LaCour, J. (2017). On HomePod. Moss, L., Shaw, M., Piper, I., Hawthorne, C., Kinsella, J. (2017, February). Sharing of Big Data in Healthcare: Public Opinion, Trust, and Privacy Considerations for Health Informatics Researchers. InHEALTHINF(pp. 463-468). Ross, K. M., Wing, R. R. (2016). Impact of newer self?monitoring technology and brief phone?based intervention on weight loss: A randomized pilot study.Obesity,24(8), 1653-1659. Sicari, S., Rizzardi, A., Grieco, L. A., Coen-Porisini, A. (2015). Security, privacy and trust in Internet of Things: The road ahead.Computer Networks,76, 146-164. Sieverdes, J. C., Treiber, F., Jenkins, C., Hermayer, K. (2013). Improving diabetes management with mobile health technology.The American journal of the medical sciences,345(4), 289-295. Sivaraman, V., Gharakheili, H. H., Vishwanath, A., Boreli, R., Mehani, O. (2015, October). Network-level security and privacy control for smart-home IoT devices. InWireless and Mobile Computing, Networking and Communications (WiMob), 2015 IEEE 11th International Conference on(pp. 163-167). IEEE. und Ludwigsdorff, N. V. F., Peters, S., Brgge, B., Loftness, V., Aziz, A. (2016). Effective Visualization and Control of the Indoor Environmental Quality in Smart Buildings. InSoftware Engineering (Workshops)(pp. 124-129). Zhang, Z. K., Cho, M. C. Y., Wang, C. W., Hsu, C. W., Chen, C. K., Shieh, S. (2014, November). IoT security: ongoing challenges and research opportunities. InService-Oriented Computing and Applications (SOCA), 2014 IEEE 7th International Conference on(pp. 230-234). IEEE

Unionism in America Essay Example For Students

Unionism in America Essay This paper will attempt to discuss the pros and cons of trade unionism, as it exists in the United States. To understand the pros and cons, it is important to understand the environment in which trade unionism developed and the needs they attempted to satisfy. It will discuss the evolution of Trade Unionism through the centuries. From that understanding we can discuss the topic as it relates to our current environment. Historians agree that American Unionism started in the early 19th Century. These early organizations were formed along the lines of Craft. Daniel Mills explains, in Labor Relations, Crafts people worked for themselves, or in small shops. They were often in conflict with customers or merchants which they supplied. (35) These associations were formed to protect their craft, rather than as a collective bargaining union. In the mid 19th Century, America was in the middle of the industrial revolution. We were becoming an urban industrial society. Immigration was becoming a great source of labor supply. These large manufacturing enterprises, exploiting workers without regards to human cost, were ripe for National Union Organization.Jerry Borenstein states in his work, Unions In Transition, They were often loosely organized associations, which were quite short-lived and likely to disappear under hostile pressure from employers and government. (15)The unions of the late 19th and early 20th centuries were formed largely to protect basic human dignity in the work place. Unions addressed basic concerns regarding safety issues, length of work day and wage.They were largely unsuccessful due to the public perception of unions as Socialistic as well as anti American. People viewed trade unions as being disruptive to the flow of free trade. It was only during the 1930s that trade unions, as we know them today, were created and accepted. With the passing of the Wagner Act of 1935, formal, legal protection was now afforded Trade Unions in America.Trade unions moved from being virtually outlawed by the US Government to being the beneficiaries of their legal protection. We will write a custom essay on Unionism in America specifically for you for only $16.38 $13.9/page Order now Morgan Reynolds tells us, in his Power and Privilege, the common definition of Labor Union in the American dictionaries is an organization of workers formed for the purpose of advancing its members interests in respect to wages, benefits, and working conditions, through the process of collective bargaining. ( 33 ) This definition is an all encompassing one that justifies the existence of unions. Assumptions must be made by unions and the union members that these items are not being provided for by the employer and therefore require an organization, the union, to fight for them. This definition describes a Good Guy / Bad Guy relationship between worker and Employer, that I believe is too simplistic. Both Union and Management act in a checks and balance relationship that is difficult to describe. We must take specific points of concern and describe the benefits trade unionism brings to the table. Trade unions are filling a need of the American worker just as much today as they did 30, 50 or 70 years ago. Unions historically have represented the workers who were from manufacturing, Blue Collar, job classifications. These workers are not being paid an equitable share of the profits that corporations are making. The disparity between the union worker and the management personnel is ever growing. The AFL-CIO News dated June 28, 1996 describes an incident where Steelworkers were locked out of a Common Wealth Gas plant for turning down a contract calling for more than 50 concessions while two weeks previously management was given 3 million dollars compensation. This occurred while the company was making a record 54 million dollar profit. ( 2 ).It follows, when considering the previous statement, inequities in pay are as prevalent in 1996 as they were in 1926. Unions are needed to lessen these inequities by fighting for workers wages. In Richard Freemans, What Do Unions Do, he states, Union membership advances pay treatment for groups that are historically the least paid. There is a wider disparity in the wages of Union vs. non Union workers among the following groups. The young, who are the lowest paid, the worker with least tenure, non whites and women.( 47 ). The last groups mentioned, non whites and women are making up more and more of the American work force. The following is from an AFL/CIO news release dated April 18, 1996. Of the 100 million women 16 and older in the US, 60 million are in the work force. The statement goes on to state, Woman that work in union jobs earn on average $145 more each week and have better job security, training, and promotional opportunities, health care and pension plans. ( 1 )Fringe Benefits are an ever increasing part of the employees compensation package. Freeman and Medoff states, in What Unions Do, In 1951, 17 percent of the compensation of American blue-collar workers con sisted of fringe benefits, defined as employer payments beyond money wages. In 1981 that figure had risen to over 30 per cent. ( 61 ) These increases are a direct result of union representation and the collective bargaining process. With the ever spiraling cost of health care in the United States more and more companies are looking to share this cost with the union represented workers. In 1985 NYNEX implemented a FLEX policy of health coverage for their management workers. This policy required management to share that cost. In 1990, NYNEX attempted to institute that same policy to its organized workers represented by CWA. A six month strike ensued which was finally resolved with NYNEX withdrawing the Flex Medical policy from the negotiation table. It was CWAs active protest, through a work stoppage, that prevented this policy from being instituted. Unions are intensely opposed to employee paying for medical. Daniel Mills tells us in, Labor Relations, employees cannot afford to make contributions or pay deductibles. Employees should be encouraged to get health care, not given incentives to avoid it. (552)In the turn of the century the working conditions of the American worker were appalling compared to todays standards. Child Labor was accepted as evidenced in the Coal Mines and sweat shops of Pennsylvania and New York. There were no guidelines or regulations defining acceptable work hours or duration. Safety in the work place was governed at the whim of the employer. Federal laws were implemented in an attempt to eliminate these abuses inflicted by non scrupulous management. Unions would argue that regulations are not enough to deter these abuses. The unions are the mechanism by which these well intentioned regulations are enforced. The unions are the whistle blowers who police the regulations governing the work place. Without union representation, these blatant violations of law would be a constant. The garment industry, utilizing poor immigrant workers, is a prime argument for the need of present day union representation.OSHA, the government agency established to oversee safety conditions at work locations, is being scrutinized by federal regulators. The AFL/CIO news reports congress is pursuing making OSHA a consulting organization rather than a regulatory one. Unions view themselves as a strong lobbying force which will fight this latest trend. .u0111a157b038438b778a075e77bcc0e9 , .u0111a157b038438b778a075e77bcc0e9 .postImageUrl , .u0111a157b038438b778a075e77bcc0e9 .centered-text-area { min-height: 80px; position: relative; } .u0111a157b038438b778a075e77bcc0e9 , .u0111a157b038438b778a075e77bcc0e9:hover , .u0111a157b038438b778a075e77bcc0e9:visited , .u0111a157b038438b778a075e77bcc0e9:active { border:0!important; } .u0111a157b038438b778a075e77bcc0e9 .clearfix:after { content: ""; display: table; clear: both; } .u0111a157b038438b778a075e77bcc0e9 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0111a157b038438b778a075e77bcc0e9:active , .u0111a157b038438b778a075e77bcc0e9:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0111a157b038438b778a075e77bcc0e9 .centered-text-area { width: 100%; position: relative ; } .u0111a157b038438b778a075e77bcc0e9 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0111a157b038438b778a075e77bcc0e9 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0111a157b038438b778a075e77bcc0e9 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0111a157b038438b778a075e77bcc0e9:hover .ctaButton { background-color: #34495E!important; } .u0111a157b038438b778a075e77bcc0e9 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0111a157b038438b778a075e77bcc0e9 .u0111a157b038438b778a075e77bcc0e9-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0111a157b038438b778a075e77bcc0e9:after { content: ""; display: block; clear: both; } READ: Kino, a poor Indian fisherman EssayCorporations and the management teams that run them, exist for the primary purpose of making a profit. These corporations are not social entities who exist for the betterment of there work force. Rather they are business entities that exist for the financial betterment of the owners and share holders. The interest of the business in many cases goes against the interest of the union. One is concerned about maximizing profits to the business the other is concerned about maximizing profits to its members. While it is true that union workers have better wage scales than their non union counterparts, it must also be understood, at what cost this occurs. There is not an unlimited supply of moneys that an organization possesses. Union contracts by their nature are not open to discussion before the end of the contract. Unions themselves are not open to the concept of give backs, regardless of how the corporation is performing. Unions members are more likely to retain negotiated treatments, to the detriment of their fellow workers, rather than give these up. Morgan Reynolds states, in Power and Privilege, Union pricing tends to increase the average level of unemployment among non union workers. The average level of unemployment among union members also is higher because of the inflexibility of union pricing. ( 165 ) What this means is many unions would rather except temporary layoffs than concede bargain for wages and benefits. The inflexibility of Unions to respond to economic crisis, tie s the hands of many employers and prevents them from quickly responding to market conditions.The ever increasing union pay requirements become an a catch 22 situation without end. Unions demand pay increases, corporations raise associated costs to pay for them. The same union members demand more increases to keep up with the corporations increased prices. An ever increasing proportion of compensation goes towards fringe benefits. These benefits are no longer considered as a luxury provided in excess of wages but rather as part and parcel of the compensation package. Unions treat this as a requirement not a benefit. Unions are as inflexible with benefits as they are with wage. The most pressing issue concerning business today is the rising cost of Health Care. Many of the unions are unwilling to absorb this ever increasing cost. Companies are being expected to pick up the cost regardless of circumstance. An argument can be made that the unions, by increasing wages, is at the same time taking non wage benefits away from there workers. One of the primary reasons Unions were formed was the need to protect workers from unsafe, unsanitary, hostile working conditions. With the ever increasing regulatory nature of Federal, State and Local government, this need has been removed.Federal laws dictate wages, such as the minimum wage law, OT compensation. The Fair Labor Standards Act, dictates payment for many workers beyond the 40 hour per week. Safety concerns in the work place are regulated and inspected by OSHA. Currently OSHA inspect millions of work places each year and levies fines against companies who fail to follow federal guidelines. Many would have you believe the vast amount of government regulation concerning wages, benefits and working conditions, has made the need for unions obsolete. Jonathan P. Hiatt General Council of the AFL/CIO states in his article for the AFL/CIO news, Union Survival for the Twenty-First Century, the labor movement must develop strategies that respond to two trends which together are wreaking havoc on the lives of working men and women. ( 1 ) The trends he speaks of are the ever increasing gap between the high paid skilled worker and the low paid labor. The latter comprises most of our work force and is the lower educated members of society. The second trend is the trend to hire what is perceived as a temporary work force. It is the goal of unions of this nation to organize and represent these temp workers. They are viewing the hiring of these peripheral workers as a company ploy to exploit American workers. Trade unionism in America is committed to continuing its role as a bargaining agent for core workers while it seeks to organize this new temp worker. .u6c16b812e6035cad466d14e78a2d9752 , .u6c16b812e6035cad466d14e78a2d9752 .postImageUrl , .u6c16b812e6035cad466d14e78a2d9752 .centered-text-area { min-height: 80px; position: relative; } .u6c16b812e6035cad466d14e78a2d9752 , .u6c16b812e6035cad466d14e78a2d9752:hover , .u6c16b812e6035cad466d14e78a2d9752:visited , .u6c16b812e6035cad466d14e78a2d9752:active { border:0!important; } .u6c16b812e6035cad466d14e78a2d9752 .clearfix:after { content: ""; display: table; clear: both; } .u6c16b812e6035cad466d14e78a2d9752 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6c16b812e6035cad466d14e78a2d9752:active , .u6c16b812e6035cad466d14e78a2d9752:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6c16b812e6035cad466d14e78a2d9752 .centered-text-area { width: 100%; position: relative ; } .u6c16b812e6035cad466d14e78a2d9752 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6c16b812e6035cad466d14e78a2d9752 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6c16b812e6035cad466d14e78a2d9752 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6c16b812e6035cad466d14e78a2d9752:hover .ctaButton { background-color: #34495E!important; } .u6c16b812e6035cad466d14e78a2d9752 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6c16b812e6035cad466d14e78a2d9752 .u6c16b812e6035cad466d14e78a2d9752-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6c16b812e6035cad466d14e78a2d9752:after { content: ""; display: block; clear: both; } READ: Desertification EssayManagements long term goals must be to guide American industry into the Global Market place while being as competitive as possible. We must do that while maintaining an ethical treatment of our work force. Management for the twenty first century must change the work force policies it has implemented towards the end of this century. We cannot show the disregard of our work force that reaped havoc on so many of our workers. American Industry cannot succeed without the cooperation and loyalty of its workers. An absolute goal of both management and Unions must be a cooperative open dialogue. The adversarial, confrontational relationship must be replaced by one of a common direction. America is no longer faced with an internal marketplace. Most all goods and services can be produced cheaper and just as easy abroad. Labor and Management alike must develop competitive techniques which can compete in a global market place while providing the benefits and compensation we have all come to expect. Jerry Borenstein makes an excellent point in his book Unions in Transition. In it he states, Perhaps nothing better illustrates the profound changes in the role of unions in society today than what has happened in the auto industry itself. The current President of the UAW, Doug Fraser, has been elected to the board of directors of the Chrysler Corporation. ( 13 ) This exemplifies the need for Union leadership and management to coexist and ultimately succeed. Management needs to understand the changing nature and demographics of its work force. It needs to address the social issues that in previous generations it did not have to be involved with. It has done so as exampled by the implementation of child care programs, dependent care accounts for elderly family members and flex time for varying needs modern family life demands. Unions on the other hand need to take responsibility for the overall success of the companies that employ their members. We are beginning to here signs of Union leadership working in a cooperative partnership rather than an adversarial one. The key to success is the partnership of both factions towards a common goal. It is my belief that Unions are every much a needed force today as they were 100 years ago. If left unchecked corporations will continuously breech the line of ethical treatment of workers. This is evidenced by the maltreatment of much of the management work forces of the downsized corporations. Because of the lack of solidarity and representation, much of the management work force of such companies as NYNEX, IBM and others have been thrown to the wolves after long tenures of service. Unions provide a means of checking the uncontrolled power of large corporations. This is not a one way street, though. Unions must come to terms with the public perception of them as money grabbers with criminal leadership. They must do all they can to cleanse themselves of corruptness. Else they will drive themselves out of existence. This will be to the detriment of the American Society as a whole. Bibliography:Works CitedBorenstein, Jerry. Unions in Transition. New YorkSimon ans Schuster. 1981Reynolds, Morgan. Poer and Privilege. New York. Universe Books. 1984. Freeman, Richard. Medoff, James. What Do Unions Do. New York. Basic Books. 1984. Quinn, Daniel. Labor Management Relations. New YorkMcGraw-Hill. 1994Hiatt, Jonathan. Union Survival Strategies for the 21st Century. on-line http//aflcio.org/publ/press96/pr03203.html March 1996. Kameras, David. AFLCIO News . on-line http//aflcio.org/publ/press96/pr0628.html. June 1996.